Strategic CX & Product Leader
I build teams that deliver value and drive business transformation.
Leadership in Action
Leadership Philosophy
Effective design orgs are intentional, outcome-focused, and built for collaboration. I scale teams that are empowered, diverse, and aligned to business strategy.
Strategic Cross-Functional Collaboration
Deep partnerships with Product, Engineering, and Operations to deliver seamless digital experiences and align UX with business objectives.
Core Frameworks & Processes
Team charters, design system governance, daily design reviews, health assessments, and maturity models to ensure quality and consistency.
Team Building & Talent Development
Built and mentored 16+ member teams with 85% retention and 60% internal promotion rates; fostered a collaborative and innovative design culture.
Leadership Recommendations
Brian M.
Dan's exceptional understanding of digital design and strong business acumen allowed him to drive innovation and results in digital sales and customer experience improvements.
Jaime M.
Dan's ability to identify and cultivate talent transformed our team, driving growth, innovation, and career advancement for every member.
Stephen S.
His leadership and digital expertise elevated our team to new heights.
Cindy R.
Dan is a solid leader who collaborates across organizations to ensure business success.
View more on LinkedInAwards & Certifications
Awards & Honors
- 12x J.D. Power Awards Customer Care and Purchase Experience
- Nielsen Norman Group Intranet Design Annual Winner
- Multiple W3, Communicator, and Davey Awards
Scrum Certifications
- Professional Scrum Product Owner (PSPO I)
- Professional Agile Leadership (PAL I)
- Professional Scrum with User Experience (PSU I)
- Professional Scrum Master (PSM I)
Capabilities & Tools
Core Capabilities
Leadership strengths and methodologies
Tools & Platforms
Integrated Systems, Suites & Specialized Tools
Portfolio
Design System
Comprehensive design system for scalable, consistent product development.
Leadership Framework
Framework for UX leadership, research, and content strategy.
tryCricket App
App landing and onboarding experience for Cricket's trial program.
Landing Pages
High-converting landing pages designed to drive engagement and communicate value.
eCommerce Design
Seamless eCommerce flows for mobile and desktop, improving conversion and user satisfaction.
eSIM Activation
Streamlined eSIM activation flow for modern device setup.
Unique Functionality
Specialized features including store locator and Spanish language support.
My Account Redesign
Modernized account management for improved self-service and clarity.
Mobile Hotspot Service Journey
Guided users through mobile hotspot setup and management.
Quickpay Redesign
Streamlined quick payment flow for fast, frictionless transactions.
Enterprise Content Governance Transformation
Standardized content workflows and governance across teams, reducing redundancy and enabling rapid, coordinated response to business needs.
User Experience & Form Optimization
Improved form consistency and error handling, resulting in higher conversions and a better self-service experience.
SEO & Content Performance Optimization
Implemented technical and content SEO improvements, driving organic traffic and site performance across 400+ pages.